Fire sales lately

[Retired_Member42]

I'm not taking about hotels.co.uk, .me.uk or .com. Brandable names such as this are the exception which I'm sure you're well aware. I'm talking about LongTailKeyword.co.uk which were priced based on the fact that they were an almost guaranteed way to rank for "Long Tail Keyword". These days, they're not, so the price should reflect that.

 

[websaway]

I'm not taking about hotels.co.uk, .me.uk or .com. Brandable names such as this are the exception which I'm sure you're well aware. I'm talking about LongTailKeyword.co.uk which were priced based on the fact that they were an almost guaranteed way to rank for "Long Tail Keyword". These days, they're not, so the price should reflect that.

Oh right I see, I thought we had established from monkeys post that long tail keywords ending in co.uk have low or no value also.

 

[Retired_Member42]

No, I don't think it's been established unfortunately. I'm still getting people trying to sell me 3/4 word keyword .co.uk for £X,XXX. Perhaps more people just need to see this thread.

 

[websaway]

No, I don't think it's been established unfortunately. I'm still getting people trying to sell me 3/4 word keyword .co.uk for £X,XXX. Perhaps more people just need to see this thread.

I think this is the gist of the thread that most people are having a good sort out and re- focusing, consequently putting up portfolio's at knock down prices before deciding if they let them drop ( fire sales)

Where I am at is that co.uk .uk is the future the new gtld's are to be ignored completely. It will eventually boil down to quality short descriptive memorable service and or product domains . Some to be used as tributaries and some as flagship.

 

[Murray]

place.co.uk
hotels.co.uk
placehotels .co.uk
hotelsplace.co.uk
--------------
hotelsinplace.co.uk
hotelsinplaceplace.co.uk

Oh right I see, I thought we had established from monkeys post that long tail keywords ending in co.uk have low or no value also.

What about Best0nlinecasin0 co uk (replace zeros with o's) that sold for £12,000 or something the other day?

And Edwin posted a few recent x,xxx keyword sales.

Value is perception, I personally don't think keyword domains you can't brand are worth much, but there are obviously still end users out there willing to splash money on them, and as long as there are they still have value.

 

[websaway]

What about Best0nlinecasin0 co uk (replace zeros with o's) that sold for £12,000 or something the other day?

And Edwin posted a few recent x,xxx keyword sales.

Value is perception, I personally don't think keyword domains you can't brand are worth much, but there are obviously still end users out there willing to splash money on them, and as long as there are they still have value.

I was just getting a feel for what monkey was saying but there are always going to be variations in values.

londonhamsters.co.uk is not going to be as valuable as londonhotels.co-uk

 

[Retired_Member42]

Of course, there are a whole bunch of metrics. LongTailKeyword.co.uk that makes you £100 profit on a single sale is always going to be worth more than LongTailKeyword2.co.uk that makes you £1 per sale. There is a lot of blanket pricing going on where people see the amount of searches a keyword gets and thinks it should define the price of the domain.

 

[Retired_Member42]

Single sales like the casino one shouldn't define the market in my opinion either. We all know how high paying the casino niche is and in terms of numbers, it wouldn't take that many visitors/conversions to make a return on investment and if the buyer is making 6 figures a month in sheer profit that he doesn't know what to do with then sure, it's probably worth dropping a few grand on it and seeing what comes of it. But that doesn't make every 3 word .co.uk worth £X,XXX - even in the casino niche. One buyer in one niche doesn't define a market.

 

[mat]

In my opinion the EMD advantage was lowered, not completely stripped.

 

[julian]

Logically, one word [brandable].uk or one word [placename].uk should emerge as the best long term investments because a good [onewordbrandable].uk and [placename].uk will always remain as a constant in the real world e.g. whatever the state of flux of Google a good brand has no requirement for product match in serps and places always exist (unless they are in Ukraine). Products and technology change..

 

[Retired_Member38]

What about the two domains hotelsin .co.uk (soon to be hotelsin .uk) and flightsto .co.uk (soon to be flightsto .uk)?

I'm sure someone might want them but for me they're crap. Though I generally don't like these 'fancy' type of names that use the extension as part of phrase.

 

[Retired_Member38]

What about Best0nlinecasin0 co uk (replace zeros with o's) that sold for £12,000 or something the other day?

I think that one is an exception as its in a niche that is extremely high value, along with not being dominated by brands. You could maybe get similar money for payday loan domains for the same reasons. Though they're high risk purchases. The chances are the buyer on those type of things either makes out like a bandit, or loses their shirt. Not likely to be any middle ground

 

[Retired_Member38]

I was just getting a feel for what monkey was saying but there are always going to be variations in values.

londonhamsters.co.uk is not going to be as valuable as londonhotels.co-uk

I offered £10,000 for londonhotels/co/uk years ago. I wouldn't pay 50 pence for it today (assuming I had to develop it rather than flip it)

 

[Retired_Member38]

You paid good money for paydayloans .org.uk can i ask what price you'd sell it for today?

I paid 10 grand for it

It bounces in and out of the rankings in Bing so I likely wouldn't sell it.

 

[Retired_Member38]

As an unranked, unused domain with no website on it?

Probably £2000, with the assumption that it has zero chance of ranking in Google. It would solely be a bet on ranking in Bing, with that phrase being one of the few that are actually big enough to be worth targeting in Bing alone (and hoping they continue to rank emd's like they currently do)

When I bought the domain it was easily worth £100k. The seller clearly had no clue what he was doing and sold up for a fraction of its value.

 

[websaway]

I offered £10,000 for londonhotels/co/uk years ago. I wouldn't pay 50 pence for it today (assuming I had to develop it rather than flip it)

No chance with londonhamsters then, no, I'll get my coat.

 

[ian]

Bet you glad you didn't pay near that then

I must have missed something, does Google no longer rank .org.uk's?

 

[Retired_Member38]

Bet you glad you didn't pay near that then

I must have missed something, does Google no longer rank .org.uk's?

If I'd bought it for 10k the chances are I'd have made a fair amount of money, and the journey would have ended in a penalty and the domain dead forever.

Google does rank org.uk's - but a nasty combination of massively toning down emd bonus, and massively increasing benefits given to brands, means a lot of these domains are effectively worthless now.

Google stuffing their own ads in at the top further accelerated the losses there - google credit cards, car insurance, flights to xxxx, etc for an example.

 

[Brassneck]

I must have missed something, does Google no longer rank .org.uk's?

No they rank the same. It's just that in competitive markets the exact match boost hardly registers against the brands with deep pockets.

 

[Retired_Member42]

No they rank the same. It's just that in competitive markets the exact match boost hardly registers against the brands with deep pockets.

Previously a keyword.org.uk would rank above the aforementioned brands with deep pockets - so they don't rank the same.