Wanted: Domain Appraisal ukwhatsonguide.co.uk

[paymatters]

I haven't updated this site for a number of years (and know it looks rubbish) but it is generating over 5000 clicks per month (and google dosn't allow the ads on the front page as they considered it too spammy a couple of years ago).



Per stacounter the front page gets 33,000 page loads and 20,000 unique visitors per month.

Any ideas how I can up the revenue per click? and on a value?

 

[retired_member2]

First off stop the links loading into a new browser apart from external links.

Clicking on one internal link and then having another window open up is annoying.

Second thing why the hell have ebay on your website for?

Think about it

your a UK Whats On Guide

Not a fookin auction site so whats the point of ebay??????????

Days out experiences is what you need, banners for ferrari driving days etc etc.

That will probaly earn you more than ebay usually about £180 for a day or more, 5% - 10% commission.

No brainer really just takes a bit of thought.

It's like running a sex site and wondering why your not earning more because you got a banner up advertising the sound of music dvd.

 

[paymatters]

Thanks Mark

ebay was something we tried ages agobecause you could earn commission for each bid people made after signing up from your link. But that hasn't worked!

I was wondering though how can i get google ads showing that pay more per click without affecting the click through ratio?

 

[retired_member2]

Wouldnt worry about google click thrus being honest.

Ok it adds up to the pot but for depending upon the page your looking at it might only be very low adsense money anyway.

I have advertised for parking domains for people but as I explained too them

1) Finance insurance website parked earns more money in click thrus

2) Free bar of soap website wouldnt earn as much

You can lead a horse too google but you cant make it click

If you think about the website itself

You have say hotels for example

So they find a listing of hotels in Mallaig for example and you have 10 listings down the page.

Why do they need to click onto google ads for?

It would be like setting up the UK largest sex toy directory and putting a google advert on the page and its got the websites already listed.

So your main worry would be too remove the ebay put up some related banners and giving that a try.

Anything else e.g google clicks would just be a bonus

 

[paymatters]

But it does get over 5000 google clicks per month.

If I could get $1 per click instead of $0.10 I'd be laughing?!

 

[ScottJ]

If you have a portfolio and generate quite a few thousand in adsense or have a few other decent family friendly traffic websites PM me, I am in talks just now and will soon be able to add on to your existing revenue with something that can run alongside adsense and possibly match it in income.

It will be limited availability for larger publishers, note if you know any large publishers that may be interested in adding and to their income then I would be interested to hear from them also.

 

[retired_member2]

Your still reasonably talking about a small click thru rate compared to page impressions.

156,000 odd compared to 5,000

I just done a look at one page for Northern Ireland on Weddings and one google ad was advertising singles in Manchester so in respects someone from NI isnt going to click so much on that

but...

they might if it looks like it might be a national company but non targetted google adsense doesnt help you much.

http://www.miva.com/uk/ type in unsecured loan

then type in hotel for that

More people would use google more than Miva but you can use a ratio factor on what people pay for adsense.

There are a lot of people that careful track adsense advertising, a lot of affiliates see when there best click thrus are clicks compared to sales and what time and change their adsense all the time.

Sometimes merchants dont do that, they just put on the ads and see what happens.

The website is pretty good and workable just checked and your number 3 in top 10 for whats on guide on google.

If you havent done anything for months on it, then your still reasonably doing ok on it.

Just done another search on adventure in the South West and out of four only one google ad was for an adventure holiday the rest were for cottages.

This is a factor as ok you might click on the one adventure holiday but not the rest but if you get pages that have non related adverts then it will generate less clicks.

You have the google ads in the right place, its visible people can see it so long story short

1) Low value adsense clicks
2) Sometimes adverts are wrong for the related pages

 

[ScottJ]

CTR is not really relative to page impressions when you break it down imo Mark, 1 visitor who looks at 5 pages and then clicks on an adsense ad is 100% CTR not 20% ctr. I know google provide data that way but it is a webmasters job to analyse properly as google have no interest in unique visitors.

20k visitors with 5k clicks is a fine CTR and not going to be greatly improved upon unless you feel you have a problem with relevancy that could increase CPC.

 

[ScottJ]

Also showing your full stats like that allclear can get your adsense account banned as per the TOS you agreed to so perhaps remove the CTR & number of clicks just to be safe.

 

[retired_member2]

Not sure if this will give you any tips etc but might be worth a read

https://www.google.com/adsense/static/en_GB/Success.html