.uk for "online pioneers"

[Murray]

Bit stupid saying it's a "new space with new opportunities"

You can't get anything good unless you have the co.uk :???:

At least not for 5 years, and I'm sure anything good will be hoovered up by big registrars or dropcatchers (depending on how it works)

 

[foz]

Not what I expected at all. Someone has seriously lost the plot.

https://www.youtube.com/watch?v=FD1-Gtg5j5M

Apparently, .co.uk is the number one choice for British businesses, while .uk is for "online pioneers" ...

Mentioning the new gTLDs is going off message. I doubt BMW would mention the new AUDI is coming. The logo looks more like .ul< Bad start.

 

[julian]

yes but hold on, go out there and knock on your average 10million SME's door and ask them if they've heard of .UK (or .London) not many I'll wager - you've got to start somewhere - just because they already have a .co.uk most will be clueless about .UK and nominet.

+ new registrations are important, presumably you need to somehow try and target the other 40million of the population who at some point might be thinking of registering a domain in the future.

Not saying vid perfect by a long shot..

That's not the audience at all.

Ten millionish .uk domains are reserved for existing domain name holders for five years. There's your audience right there. You need to convince them that .uk is worth registering alongside their existing domain name.

If you can do that, .uk domains will be registered and hopefully used. Only then will it gather the momentum to make it a long term success.

 

[foz]

Love this from the Registry:

http://us.regmedia.co.uk/2006/11/06/strategy_boutique.mp3

LOL.

http://youtu.be/jY4tD2Hbg_A?t=52s

 

[diablo]

yes but hold on, go out there and knock on your average 10million SME's door and ask them if they've heard of .UK (or .London) not many I'll wager - you've got to start somewhere - just because they already have a .co.uk most will be clueless about .UK and nominet.

You don't have to start "somewhere". You have to start in the right place.

At the moment, Nominet are going to be knocking on ten million doors saying:

"You've got a .co.uk. That's great. It's the number one space for UK businesses online!

"But now we want you to register a .uk too. It isn't the number one space for business online obviously because you have that, but with .uk anything goes and it’s yours to define. It's bold, fearless, brave, the domain for tomorrow, fast moving, ever evolving!"

Good luck with that.

 

[diablo]

+ new registrations are important

At this moment in time, they are not important.

 

[monaghan]

Given that there are so many .co.uk's already registered, is this not just going to be a huge disappointment to anyone seeing the name they want isn't available as the .co.uk owner has the rights and then oh look the registrar pushes a nice long list of alternative new gTLD's for them to choose from

 

[Sound]

given that there are so many .co.uk's already registered, is this not just going to be a huge disappointment to anyone seeing the name they want isn't available as the .co.uk owner has the rights and then oh look the registrar pushes a nice long list of alternative new gtld's for them to choose from

+1