The value I see in it is branding - The previous owners being in the courier business.
Potential customers have not arrived necessarily by product or service choice, but by the act of branding the domain to their own product or service offering.
Also, people arrive at websites outside the scope of search engines, channels such as: TV, Radio, Print and word of mouth.
Potential customers have not arrived necessarily by product or service choice, but by the act of branding the domain to their own product or service offering.
Also, people arrive at websites outside the scope of search engines, channels such as: TV, Radio, Print and word of mouth.