Offering Guest Posting Service on Heavyweight Sites like Huffingtonpost & Forbes

[zehrila]

That's always the risk if you pay for content to be posted I guess - it'll be against the site's T&C's so if they identify it, they'll remove it.

There is always a risk in everything that we do. I have had number of cases where freely/editorially published pieces by staff writers were removed without any notice.

Pretty much every small or big news/content site take sponsored content, where clients have to pay hefty prices to sites directly, this is part of PR and digital marketing ecosystem. I only take sites that are somehow relevant to the target site and can add value. Every article that is written is reviewed by site editors/owners and only gets published if it passes their editorial standards and they believe the content and links add value.

There are number of clients who I refuse to write for because their sites do not fit right with the target site, and in rare cases when links are removed I provide with an alternate solution.

 

[timter51]

Zehrila, is this service suitable for voucher code sites?

 

[zehrila]

Zehrila, is this service suitable for voucher code sites?

Hi Timter, I shall message you and let you once I have seen the site.

 

[Oceanic]

Eric Ward recently called these kinds of links out as risky, what would be your response to that?

 

[atlas]

Eric Ward recently called these kinds of links out as risky, what would be your response to that?

Crossing the street is risky. You've got to weigh the risk / reward benefit of everything you do.

 

[martin-s]

Crossing the street "has a risk" but it's not generally "risky" (ie. high risk).

 

[Adam H]

Eric Ward recently called these kinds of links out as risky, what would be your response to that?

Source ?

 

[zehrila]

Eric Ward recently called these kinds of links out as risky, what would be your response to that?

Sorry, but what kind of links? please elaborate.

 

[Oceanic]

Source ?

Eric Wards Link Moses Newsletter! straight from the horses mouth!

 

[Oceanic]

Sorry, but what kind of links? please elaborate.

The kinds of links being offered in this post, Huffington Post etc etc

 

[scottmccloud]

The kinds of links being offered in this post, Huffington Post etc etc

Why are they risky? There's no way Google can realistically tell a good paid link from an organic link.

 

[Oceanic]

Why are they risky? There's no way Google can realistically tell a good paid link from an organic link.

I don't think it would be fair to copy the text from the newsletter in full as it is a private newsletter, however Eric explains it very easily and logically, also that Google is well aware of the tactic!

 

[Adam H]

Eric Wards Link Moses Newsletter! straight from the horses mouth!

That doesnt help as one mans interpretation of what another man has written ( especially when seo is concerned ) can be vast and often misunderstood or misguided when he's talking in general to the masses rather than situation specific, for example we have no idea whether your taking an example of the generic "guest post" on sites designed specifically for link/article sales as the same thing as an authoritative mention of a brand in a well constructed article.

Id like to see the exact quote where Eric has said that authoritative, related sources of branded mentions is a bad linking practice in situation X and if Y exists, also whether he actually mentions what he considers to be good examples of those bad practices.

I cant imagine any self respecting marketer blatantly saying to the masses that authoritative mentions of any kind providing they are related and combined with a well rounded marketing plan would ever be seen as bad. If he did then id question what his motive is.

You'll have to forgive me, I'm not one to buy into the whole internet fame of individuals, if there is a well structured case study to back up those claims id be hugely interested in assessing them.

 

[Oceanic]

That doesnt help as one mans interpretation of what another man has written ( especially when seo is concerned ) can be vast and often misunderstood or misguided when he's talking in general to the masses rather than situation specific, for example we have no idea whether your taking an example of the generic "guest post" on sites designed specifically for link/article sales as the same thing as an authoritative mention of a brand in a well constructed article.

Id like to see the exact quote where Eric has said that authoritative, related sources of branded mentions is a bad linking practice in situation X and if Y exists, also whether he actually mentions what he considers to be good examples of those bad practices.

I cant imagine any self respecting marketer blatantly saying to the masses that authoritative mentions of any kind providing they are related and combined with a well rounded marketing plan would ever be seen as bad. If he did then id question what his motive is.

You'll have to forgive me, I'm not one to buy into the whole internet fame of individuals, if there is a well structured case study to back up those claims id be hugely interested in assessing them.

I'd be happy to PM you the article if you promise not to share it.

 

[Adam H]

I'd be happy to PM you the article if you promise not to share it.

Feel free, You have my word. Ill have a read later today when I get a chance...........never know I might be pleasantly surprised and Eric may get another subscriber

 

[Adam H]

Ok, reading what Erik has written he does mention a number of "editorial" style sites with some writers being targeted and profiled so to speak, with their constant submissions of certain styles of articles and types of sites which are being linked to leaving an easy footprint.

Most of whats written is common sense and is nothing new, a well structured example of what you would normally see being written but most well known bloggers sliding around the outskirts of what they really want to write. When you've got a big audience like Erik has, he has to be safe in what he tells people and generalise rather than be specific. I.e you can't go and tell the masses gaining a link on authoritative sources is good or bad, ultimately doing too much of one thing is never good and most of the population reading this matrial are the first to dive in and pump their new found knowledge until the cows come home.

Diversity still is and always will be key. We all know if you say X is working.................the droves of people focusing on that one aspect soon turns that aspect into a trend and Google Wacks it or devalues its effects.

Long story short, he's generalised to be safe. Providing your using the occasional authoritative article in the right way and not hammering them out weekly/monthly in the same way with little other marketing efforts outside of SEO then they should act as an authority builder to aid a campaign.

Its exactly the same as when your finding linking opportunities, if you find a site where there are more guest posts than normal posts then its best to avoid it, same goes for editorial style sites like huff post, if an authors previous articles are clearly nothing but paid submissions then its probably best to find a better author who has credibility writing in the same niche...........the tough bit is whether you can tell if that author is clearly leaving a footprint with his writing style and the sites they are linking out too.

My 2 cents anyway. No one can be specific without knowing exactly how someone is going to be using this and what their end goal is, which ultimately is of no concern of the thread owner as he's not offering an SEO service, he's offering an article on an authoritative source, how you use it is down to you.

 

[zehrila]

The kinds of links being offered in this post, Huffington Post etc etc

Yes please explain, how editorially approved links from Huffingtonpost, Bbc, Forbes, Techcrunch etc are negative? what do you know about this service? Really curious to know. Also, can you please pm me the report that you are talking about? Eric is not the only qualified link strategist out there, but would love to read the news letter where he is saying editorially given links are bad.

 

[jakeaco]

Interested in this, Zehrilla!