.CLUB expecting one million registrations in first year

[websaway]

I don't know everything so I'm here to be educated but look at it this way. Group of entrepreneurs get together and grab themselves a ntld license say .club.

Everyone spends hours debating if it's worth doing on the basis will it make a long term and meaningful contribution to the websphere. But who's to say the startup gives a toss if it does given once licenses they can auction off the premium domains to the highest bidder, and that's all they need to care about. Look at this list and my suggested pricing

Golf.club [$5million]
Football.club [$1million]
Wine.club [$2.5million]


That's just 3 and probably at least another 500 exist that you could justify over 50k pricing on. Your literally recouping millions from your 500k investment just off less than 0.01% of your stated anticipated registrations. You simply don't need to care what happens after that. It's a year before renewal rate figures come in and by then money's safely bagged and sunning it in the Cayman Islands or something.

So the minute it was allowed that new registrars can auction of the most premium domains any notion of whether they are in it for the long term becomes redundant imho.

.dotcom was different in the crucial way folks registered million dollar domains for reg fee, the registrar forcing the registrars think long term in terms of recouping.

Be interesting to see how many of these new tld's would be coming into existence if the new registrars were not allowed to take ownership of the premium ones and sell/auction them off.

Agree with the principle but I think maybe you got all your figures wrong.

 

[jasman]

Who in their right mind would pay $5million for golf.club? Golfclub.com would be preferable but even that would not be worth anything like that much.

 

[WalkinDude]

Who in their right mind would pay $5million for golf.club? Golfclub.com would be preferable but even that would not be worth anything like that much.

I don't think it's Golf.club vs Golfclub.com I think it's Golf.club vs Golf.com personally. I know right now that's not a popular view but longer term I think that's how the comparison will be.

 

[Edwin]

I don't think it's Golf.club vs Golfclub.com I think it's Golf.club vs Golf.com personally. I know right now that's not a popular view but longer term I think that's how the comparison will be.

Just like it's Robin Reliant vs Bugatti Veyron. That's about the same as what you're proposing.

There is no "longer term" because as you've already outlined, this is a slash-n-burn new GTLD i.e. they're going to probably make 50%-90% of all the money they will EVER make out of the extension in the first 6 months (including TM sunrise, sunrise, and landrush/premium auctions plus a few actual registrations). So it will never grow to become anything at all, because the easy money will have been sucked out of it and it's all over as an extension.

 

[Edwin]

Who in their right mind would pay $5million for golf.club? Golfclub.com would be preferable but even that would not be worth anything like that much.

Knock 3 zeros off and your sentence is still valid: who in their right mind would pay $5,000 for golf.club?

 

[sdsinc]

Review the business plans of post-2000 TLDs (example: .pro) , and you'll see that TLD applicants have learned nothing from the past.

Also, .club is not an all-purpose TLD, some keywords make sense but not all of them (and it's still lipstick on a pig). Too many TLDs but not enough suckers.

 

[Sound]

Its all about change and choice and we all know from the past that people don't like change especially people who were born before the internet started.

I believe some members are as scared of the 700 new GTLD's as they were of .UK

If they are all so rubbish and sure to fail why spend so much time telling people just let people make up their own mind without all the scaremongering.

 

[websaway]

Its all about change and choice and we all know from the past that people don't like change especially people who were born before the internet started.

I believe some members are as scared of the 700 new GTLD's as they were of .UK

If they are all so rubbish and sure to fail why spend so much time telling people just let people make up their own mind without all the scaremongering.

Come on it's just a topic for discussion. It's not like .uk at all.

The new Gtld's will be slightly better than uk.com and other sub domains.

 

[Sound]

Come on it's just a topic for discussion. It's not like .uk at all.

The new Gtld's will be slightly better than uk.com and other sub domains.

So you believe Nominet were wrong and 700 new GTLD domains will have no impact on the UK Domain space.

 

[WalkinDude]

Edwin all it takes is for Google to even hint it might start recognizing 'golf' and 'club' even if one is the suffix no different to 'Golf' and 'Club' and 'suffix' and the value is going to be there.

If i'm a UK domaineer it's Golf.com light years ahead. The it's Golf.uk and Golf.club on equal footing, in fact Golf.club has a wider potential customer base so it edges it.

It's a bet. How any part can claim they know they outcome is beyond me.

I saw the same thing happen with .uk. So many bailed out, convinced by the initial skepticism and yet the outcome turned out the complete opposite for those who not only held out but took a more bullish view.

And if it's only a 500k bet on the part of the registrar some of whom won't even release their premier domains early [some will some won't], until they confident they can get what they want for them.

And there's a compelling reason why Google might just do that. More customers.

Google could be forced to that by simply say another search engine offering to do so. Hey guys we'll recognize your worthless Golf.club no different to Golf.com, 'Golf' is 'Golf' after all, and got a feeling that search engine would quickly build up a fan base. If Golf.com is a pile of sh't as website, and Golf.club is the absolute dogs bollocks are you really suggesting any search engine of any repute should put Golf.com on top simply cos it's a dotcom. Such historical echoes in my view will vanish.

I've watched some Webinars, Schilling and co going at this and the arguments both sides are pretty compelling. Without knowing both sides are defacto in agreement. Won't affect dotcom valuations, probably won't affect .uk prices much in the manner the creation of Vegas didn't crash prices in downtown Manhattan as one of them put it. However now there are parts of Vegas that can give Manhattan a run for it's money is the overall point.

How you to fail to see this as even a possibility is beyond me. It's like your argument is there's one fixed sized cake. When there's possibility the cake itself is about to get bigger. That's how it's being marketed.

Is the internet even 1/10th of what its going to be within the next decade or two. The efficiencies to be had across all commercial activities run into the $trillions per year globally. A great domain transaction and the value of said domain it's it's contribution to that very efficiency, whether pulling in the right traffic to the right service or by some other means bringing about that efficiency.

And it all runs on URL's and people want to argue dotcom and whatever their cc is all there's room for?

 

[websaway]

So you believe Nominet were wrong and 700 new GTLD domains will have no impact on the UK Domain space.

I think the impact it will have is to temporarily drain liquidity from the secondary market.
I think that Nominet used the occasion to strengthen their case for the introduction of .uk

But in the long term both will serve in favour of the uk namespace.

It's a fact that most businesses would rather use an inferior .com than a pure

.info or .biz, I simply cannot ignore the facts.

 

[Edwin]

Is the internet even 1/10th of what its going to be within the next decade or two.

Yes. Significantly more than 1/10th of all companies (probably 9/10ths if you go by company size/market value) already have a .com/.co.uk domain name they're perfectly happy using.

Why would they throw all that away to waste thousands/millions on an unregarded, unknown, untested extension? Remember, the registration cost is just the tip of the iceberg, it's promoting the new GTLD monstrosity that will suck up cash like a black hole.

Of course, there will be significantly more ecommerce in the future, but that has nothing to do with the debate since it can be conducted through the companies' existing websites just fine.

 

[Edwin]

How you to fail to see this as even a possibility is beyond me. It's like your argument is there's one fixed sized cake. When there's possibility the cake itself is about to get bigger. That's how it's being marketed.

There are less than 20 "open" TLD in the world right now.

A year or so from now there will be 700+.

That's 35x as many extensions as people currently have to choose from.

Even now, the choice for most companies is pretty simple: .com or .cctld. They turn their noses up at the other options. So why should their behaviour change when they're presented with 700 poor choices instead of 20?

 

[Edwin]

I believe some members are as scared of the 700 new GTLD's as they were of .UK

Who's scared? There's nothing to be scared of when it comes to the new GTLD, and I'd consequently be amazed if anyone on this thread is "scared".

It's fun to talk about, mainly because we all get to gloat in a few months/years when they fail one by one by one

 

[Brassneck]

It's fun to talk about, mainly because we all get to gloat in a few months/years when they fail one by one by one

Think we should revisit this debate in a couple of years time to see who is right. I don't think they will all be flops - for one thing awareness of the new extensions (tv advertising, press etc) and 'frustration' with domain horders of .co.uk, .com etc means than a fair few may well take the opportunity to buy a decent sounding domain name on one of the new extensions.

 

[sdsinc]

Edwin all it takes is for Google to even hint it might start recognizing 'golf' and 'club' even if one is the suffix no different to 'Golf' and 'Club' and 'suffix' and the value is going to be there.

So how has Google treated .jobs or .travel so far ? If those TLDs had any benefits seowise everybody would know and they would be more popular. It's all about contents.

 

[DaveP]

I'm with Brassneck, I think some of these can do well. I'm banking my some pennies on a few

Thanks,
Dave

 

[Edwin]

So how has Google treated .jobs or .travel so far ? If those TLDs had any benefits seowise everybody would know and they would be more popular. It's all about contents.

Interesting to read this...
http://blog.domainmonster.com/will-new-gtlds-affect-search-engine-optimisation/

Followed by this...
https://plus.google.com/+MattCutts/posts/4VaWg4TMM5F

Note the dates on the two posts, and the "interested parties" in each case

 

[addz123]

I just read the article. I agree with Diablo it's a good read and eye-opener, however I still agree with Edwin on the competition between new gTLDs and how they'll nullify each other.

Practically any group that can be considered a club will also have their own industry domain anyway.

For example, Blossom, you said a good clientele for .club would be football clubs. But what about .football then? As well as .tennis for tennis clubs, .active and .fit for gym clubs, .academy for sports academies, .college for college clubs, .film for film clubs, .music for music clubs, .golf for golf clubs, the list goes on and on (.football, .rubgy, .nyc, .uk, .com, .fr, .com.au .la, .berlin...)

As Edwin said, 700 new gTLDs all competing against each other is a relatively small demand in comparison to the supply. Not to mention it adds confusion to branding.

I just think people need to realise the full list of domains ahead: http://www.newgtldsite.com/new-gtld-list/

 

[addz123]

Also, as noted in my article here: http://www.searchable.co.uk/how-successful-will-new-gtlds-be/

Here is a quick summary of the total number of registrations for the top gTLDs in 2013:

· 106 million – Number of .com domain names
· 14.9 million – Number of .net domain names
· 13.7 million – Number of .de domain names
· 10.1 million – Number of .co.uk domain names
· 9.7 million – Number of .org domain names
· 6.7 million – Number of .info domain names
· 2.2 million – Number of .biz domain names
· 1.5 million – Number of .co domain names
· 1.1 million – Number of .mobi domain names

There are currently 100 million .com domains give or take. Even if there were another 100 million new gTLDs registered in 10 years, divide that between 100 GTLD domain applicants and that's still only 1 million registrations each after 10 years.