be afraid, very afraid penguin on way..

[Alex Brooks]

Google change and update their algorithm all the time, why are you afraid of something that happens every other day? Google are always trying to improve their search service

 

[murph]

Google change and update their algorithm all the time, why are you afraid of something that happens every other day? Google are always trying to improve their search service

Eh? Before this affects a huge number of websites in a single blow, something you don't see on smaller regular updates.

 

[Alex Brooks]

Eh? Before this affects a huge number of websites in a single blow, something you don't see on smaller regular updates.

I never said that small updates effect a large number of websites, obviously, logically, the larger the update the larger the amount of websites it's going to affect.

Why panic about Google "updating next month", there's aboustly nothing you can do until they explain the changes..

 

[murph]

You asked "why be afraid". These annual events literally bankrupt and cause job losses. Why wouldn't webmasters be worried?

 

[Retired_Member38]

If you're afraid, you're probably doing it wrong.

We all know its an algorithm thats coming again at some point.... you should really be planning around it being positive for you and looking forward to it.

 

[Skinner]

This is why I don't pander to google, and avoid any suspect methods, slowly but surely wins the race. Unless your style is churn and burn, then slow the hell down and let them bring all the pandas in asia and all the penguins in the arctic

 

[The Ferryman]

There aren't any penguins in the arctic! :-o

 

[Skinner]

You know I actually changed it, but couldn't remember which way it is with polar bears and penguins.

 

[Alex Brooks]

You asked "why be afraid". These annual events literally bankrupt and cause job losses. Why wouldn't webmasters be worried?

I'm fully aware of that, play by the rules or run the risk! If you want to try blackhat techniques then you have to deal with the risk of being penalised, if you run a legitimate website and you've been hit by any kind of search update I do feel sorry for you but if you website followed the guidelines then you shouldn't have any problems - I haven't been

If you're afraid, you're probably doing it wrong.

We all know its an algorithm thats coming again at some point.... you should really be planning around it being positive for you and looking forward to it.

Totally agree with Monkey here

This is why I don't pander to google, and avoid any suspect methods, slowly but surely wins the race. Unless your style is churn and burn, then slow the hell down and let them bring all the pandas in asia and all the penguins in the arctic

And Skinner, I don't tweak my website around Google, or bother listening to the latest fast ranking link building techniques.

 

[murph]

All fair points. To be honest, im not talking blackhat or the like here. We all know better now, but back in the day, every "legitimate" SEO company in the world was engaging in link building methods.

 

[fresh79]

good thread, but its going off topic a bit, there's a bit of talk about localised results & google muscling in on that, but has anyone got any speculation they want to share?
what new ranking signals? or algo changes are on the horizon, what about https & links from https sites, what about fake followers, what about pbn's

who's worried about what exactly and who's sitting pretty and not worrying, & why is that

 

[Skinner]

the https thing has the potential to be a good one, and I think google will give them more love.

 

[devilsrefugee]

the https thing has the potential to be a good one, and I think google will give them more love.

Enough love to justify the additional cost of an SSL? Time will tell I guess.

 

[Retired_Member38]

Google are already backtracking on the "SSL as a ranking feature" so I wouldn't worry too much about that one.

If you're building a new project then sure put it on https from day 1.... i wouldn't take the risk of redirecting an old site onto https

 

[mat]

Maybe this Penguin update will push more towards ignoring bad links rather than majorly penalising sites.

 

[mat]

It seems to be rolling out right about now...

 

[murph]

It seems to be rolling out right about now...

How do you know?

 

[mat]

Saw some movements and recoveries over sites this morning. Checked Twitter and people are also declaring it is here / rolling out.

 

[murph]

UK as well?

 

[mat]

Yes. To be honest I am only really checking UK sites at the moment.