Wanted: Domain Appraisal 0870number.co.uk

[dbs]

Hi Guys,

Could someone advise on the price for this name.

Google UK:
Exact searches : 9,900 and
Broad searches : 74,000

Relative searches:
0870 no : 450,000
0870 numbers : 74,000 (same as the singular term which we own)
0870 phone numbers : 12,100

Thanks

 

[cc976a]

What would you do with it - how would you plan to monetise the name and drive a revenue from the number of exacts?

 

[Edwin]

From the GAKT it looks like a "dying concept" in that every month less people were searching for the term than the previous month. A quick Google highlighted that most companies have switched to 0871 or other alternatives and away from 0870 because Ofcom changed the rules about revenue sharing. So I'd say the domain's not worth much, but next month it will be worth even less, and next year less than that again...

 

[dbs]

What would you do with it - how would you plan to monetise the name and drive a revenue from the number of exacts?

My research shows people sell/lease such nos. so effectively a recurring income business.
Here is a example:
http://www.numberstore.com/0870-Numbers

As for demand:
Businesses especially small and medium size who do not have national brand presence but still would like to give a professional outlook of that of a well established business to existing/potential consumer use such nos.