I'd agree that nothing is ever as obvious as it first seems, but I don't really agree with your assertion that "some interesting points" were argued. The points the respondent argued were pretty weak in my opinion. For instance, to argue that the use of
www.tomcruise.com was "non-commercial" when it pointed at a commercial for-profit celebrity website, was almost comical.
In the end these points stand out from this decision:
"The use of tomcruise.com was
not a “legitimate noncommercial or fair use”.
"It was
not “noncommercial” because the use was predominantly for the purpose of generating advertising revenues."
"The TOM CRUISE trademark was effectively being
used to promote other celebrities and, predominantly, advertising of third-party products."
Re the Decision:
"For all the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the domain name, <tomcruise.com>, be transferred to the Complainant."
So I fail to see what is not obvious in this case.