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sumo.com just sold for $1.5m

Googling, I see it was reportedly bought for $150,000 in 2008

This is a story about the purchase from the buyer http://okdork.com/what-i-learned-spending-1-5-million-on-sumo-com/ (audio)

They moved to this domain from SumoMe.com

He said it took 7 years and 200 emails to negotiate

Paid $500,000 up front and then $16,000 a month over the next 5 years for the other 1 million
 
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Noah's a pretty good guy. Ambitious as hell, but still has time for questions.
 
It's one of those domains where there were a lot of potential buyers, but it still took real guts on behalf of the seller to keep saying "no" again and again.
 

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