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Name itself is suitable for B2C site. Fertilisers are usually bulky items not being handled by door-to-door delivery.
Would be interesting approaching some gardening shops and pitching the name. It might worth much more developed with some ideas of how to make fertilizers and compost at home + ads. Just thoughts…
That sounds like a good idea actually although I may try and pitch it to a few gardening supply companies and fertilizer manufacturers before I look into developing.
Companies that produce the liquid form of organic fertilizers they have smaller packages that are shipped e.g. 16oz bottles etc it would ideally suit them... Check with the soil association for newly approved companies... they would be keener to break into the market as apposed to more established who maybe going on brand recognition. Also efma.org they mave have established firms trying to get into the uk market. Also try contacting all the companies here http://www.alibaba.com/showroom/Organic_Fertilizer.html