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Unless you had prior permission from Ford, I would imagine that use of this domain would constitute a trademark violation. So, with permission granted (which I would imagine would be unlikely) there would be some value from an SEO perspective. Without permission you would be risking legal action.
1. It is a TM name
2. It is a .me.uk extension
3. Unless you were running a business aimed at "specialist" ford insurance, I see no benefit for a user to use the site over others
4. nothing else to say